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  • 04-01-2021
  • Business
contestada

Companies that sell their own products and use an intermediary are using a strategy called
O inventory control
O marketing distribution
O dual distribution
O internal distribution

Respuesta :

Samawati
Samawati Samawati
  • 04-01-2021

Answer:

dual distribution

Explanation:

A dual distribution strategy involves a manufacturer using two paths to get its products to the intended end-users.  It means the manufacturer uses two distribution channels simultaneously to get its products to customers.

When a company is using a dual distribution strategy, one of the ways is the sell directly to customers, and the other path is using a marketing intermediary.

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